To engage and excite Louisville students, student-athletes and future recruits, we needed to design the Adidas lounge which players walk through on their way to the field. However, after examining the experience, we realized this lounge should be connected to a much needed revamped tunnel walk experience. So, we made it something truly innovative — a fully immersive experience filled with light and sound — that players feel and the cameras catch during big games.
The last time you thought of Almond Joy was probably when you gave them to your grandpa after they'd been rattling around the bottom of your trick-or-treat bag. To capture a new generation of fans, we launched Almond Joy’s first campaign in years by enlisting Tim & Eric to bring the brand to life in a weird, wonderful way. As the only chocolate covered coconut candy bar, we needed to remind consumers to heed the call of the coconut when you need a taste of vacation.
